{"id":2238,"date":"2022-04-29T23:20:58","date_gmt":"2022-04-29T23:20:58","guid":{"rendered":"https:\/\/sourcecode.mx\/?p=2238"},"modified":"2025-09-26T11:42:43","modified_gmt":"2025-09-26T17:42:43","slug":"what-you-need-to-know-before-planning-your-marketing-strategy","status":"publish","type":"post","link":"https:\/\/sourcecode.mx\/en\/what-you-need-to-know-before-planning-your-marketing-strategy\/","title":{"rendered":"What you need to know before planning your marketing strategy"},"content":{"rendered":"

In this article we will show you what a digital strategy is and how it works to maximize the return on your online advertising investment.<\/p>\n\n\n\n

What is a digital strategy? A digital strategy is the set of actions you take to achieve your goals through the use of digital technologies. In other words, it is the steps you will follow in different digital channels to reach more people.<\/p>\n\n\n\n

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Why do you need a digital strategy? Today, the world is increasingly digitized and people are connected to the internet almost all the time. According to Statista, the number of internet users in Mexico doubled between 2013 and 2018, from 43 million to 86 million. This means that more and more companies are investing in digital marketing to reach their potential customers.<\/p>\n\n\n\n

In addition, digital marketing has the advantage that it will help you to let more and more people know about your products or services. It is an efficient and economical strategy, as it allows you to reach a large number of people in a short time.<\/p>\n\n\n\n

Finally, digital marketing is a very flexible strategy that can be easily adapted to your goals and needs. Whether you want to sell more products, generate more traffic to your website or simply build better relationships with your customers, digital marketing has the tools that will help you achieve your online goals.<\/p>\n\n\n\n

If you are thinking about implementing a digital marketing strategy for your business, these are some of the things you should keep in mind:<\/p>\n\n\n\n

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