{"id":3071,"date":"2023-05-04T01:53:17","date_gmt":"2023-05-04T01:53:17","guid":{"rendered":"https:\/\/sourcecode.mx\/?p=3071"},"modified":"2023-11-20T19:05:35","modified_gmt":"2023-11-20T19:05:35","slug":"que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce","status":"publish","type":"post","link":"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/","title":{"rendered":"\u00bfQu\u00e9 es WooCommerce y por qu\u00e9 debo usarlo para mi eCommerce?"},"content":{"rendered":"\n<p>Si est\u00e1s pensando en abrir una <a href=\"https:\/\/sourcecode.mx\/servicios\/diseno-de-tiendas-en-linea\/\">tienda en l\u00ednea<\/a>, es probable que hayas o\u00eddo hablar de WooCommerce, una plataforma de comercio electr\u00f3nico popular que se ejecuta en WordPress. En este art\u00edculo, te explicaremos qu\u00e9 es WooCommerce y por qu\u00e9 deber\u00edas considerar utilizarlo para tu negocio en l\u00ednea.<\/p>\n\n\n\n<p>En pocas palabras, <strong>WooCommerce es un plugin de WordPress que permite convertir tu sitio web en una tienda en l\u00ednea.<\/strong> Con \u00e9l, podr\u00e1s vender productos f\u00edsicos o digitales, gestionar pedidos y pagos, configurar impuestos y env\u00edos, y mucho m\u00e1s. La flexibilidad de WooCommerce lo hace ideal para peque\u00f1as y medianas empresas que desean crear una tienda en l\u00ednea sin tener que invertir en una plataforma de comercio electr\u00f3nico m\u00e1s costosa.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenido<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #f2f2f2;color:#f2f2f2\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #f2f2f2;color:#f2f2f2\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/#Ventajas_de_utilizar_WooCommerce\" title=\"Ventajas de utilizar WooCommerce\">Ventajas de utilizar WooCommerce<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/#WooCommerce_se_puede_personalizar_como_lo_desees\" title=\"WooCommerce se puede personalizar como lo desees\">WooCommerce se puede personalizar como lo desees<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/#Un_sistema_escalable\" title=\"Un sistema escalable\">Un sistema escalable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/#Una_plataforma_de_codigo_abierto_Open_Source\" title=\"Una plataforma de c\u00f3digo abierto (Open Source)\">Una plataforma de c\u00f3digo abierto (Open Source)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/sourcecode.mx\/que-es-woocommerce-y-por-que-debo-usarlo-para-mi-ecommerce\/#%C2%BFComo_instalar_WooCommerce\" title=\"\u00bfC\u00f3mo instalar WooCommerce?\">\u00bfC\u00f3mo instalar WooCommerce?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ventajas_de_utilizar_WooCommerce\"><\/span>Ventajas de utilizar WooCommerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-1024x512.webp\" alt=\"\" class=\"wp-image-3075\" srcset=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-1024x512.webp 1024w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-300x150.webp 300w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-768x384.webp 768w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-1536x768.webp 1536w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4-18x9.webp 18w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-4.webp 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>WooCommerce es un gran sistema que tiene muchas ventajas sobre otros sistemas pero aqu\u00ed te dejamos algunas que te ayudar\u00e1n a tomar una decisi\u00f3n si est\u00e1s pensando en crear tu propia tienda en l\u00ednea. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WooCommerce_se_puede_personalizar_como_lo_desees\"><\/span>WooCommerce se puede personalizar como lo desees <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Una de las principales ventajas de WooCommerce es que es altamente personalizable. Hay una gran cantidad de temas y plugins disponibles que te permiten adaptar tu tienda en l\u00ednea a tus necesidades espec\u00edficas. Tambi\u00e9n es posible personalizar la apariencia y la funcionalidad de tu sitio utilizando c\u00f3digo personalizado, si lo deseas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_sistema_escalable\"><\/span>Un sistema escalable<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-1024x684.webp\" alt=\"\" class=\"wp-image-3076\" srcset=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-1024x684.webp 1024w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-300x200.webp 300w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-768x513.webp 768w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-1536x1026.webp 1536w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3-18x12.webp 18w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-3.webp 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Otra ventaja es la escalabilidad de WooCommerce. Si tu negocio crece y necesitas a\u00f1adir nuevas funcionalidades o soportar una mayor cantidad de tr\u00e1fico, es f\u00e1cil agregar nuevos plugins o actualizar el hardware del servidor para manejar el aumento de tr\u00e1fico.<\/p>\n\n\n\n<p>Adem\u00e1s, WooCommerce ofrece una gran cantidad de opciones de pago, desde tarjetas de cr\u00e9dito y d\u00e9bito hasta transferencias bancarias y billeteras digitales. Tambi\u00e9n permite a los clientes guardar sus detalles de pago para una mayor comodidad en futuras compras. Todo esto se integra f\u00e1cilmente con los proveedores de pagos m\u00e1s populares como PayPal, Stripe, MercadoPago, entre otros.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Una_plataforma_de_codigo_abierto_Open_Source\"><\/span>Una plataforma de c\u00f3digo abierto (Open Source)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-1024x684.webp\" alt=\"\" class=\"wp-image-3077\" srcset=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-1024x684.webp 1024w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-300x200.webp 300w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-768x513.webp 768w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-1536x1025.webp 1536w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2-18x12.webp 18w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-2.webp 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Otro punto importante es que WooCommerce es una plataforma de c\u00f3digo abierto, lo que significa que el c\u00f3digo fuente es p\u00fablico y disponible para que cualquier persona pueda modificarlo y mejorarlo. Esto ha llevado a una comunidad activa de desarrolladores que han creado una gran cantidad de temas y plugins gratuitos y de pago para mejorar y extender la funcionalidad de WooCommerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%BFComo_instalar_WooCommerce\"><\/span>\u00bfC\u00f3mo instalar WooCommerce?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" src=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-1024x630.webp\" alt=\"\" class=\"wp-image-3078\" srcset=\"https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-1024x630.webp 1024w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-300x185.webp 300w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-768x473.webp 768w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-1536x946.webp 1536w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1-18x12.webp 18w, https:\/\/sourcecode.mx\/wp-content\/uploads\/2023\/05\/woocommerce-1.webp 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Si te has decidido a crear tu tienda en l\u00ednea, aqu\u00ed te dejamos los pasos para crear tu tienda en l\u00ednea utilizando WooCommerce. Algunos de estos pasos pueden requerir de ciertos conocimientos t\u00e9cnicos, por lo que te recomendamos contratar a una <a href=\"https:\/\/sourcecode.mx\/\">agencia de dise\u00f1o web<\/a>. Aqu\u00ed te dejamos los pasos para hacerlo: <\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Descarga e instala WordPress: <\/strong>Antes de instalar WooCommerce, debes tener WordPress instalado en tu sitio web. Puedes descargarlo desde el sitio oficial de WordPress.org y seguir las instrucciones para instalarlo en tu servidor.<\/li>\n\n\n\n<li><strong>Accede a tu panel de WordPress:<\/strong> Una vez que hayas instalado WordPress, accede a tu panel de administraci\u00f3n de WordPress. Esto se hace ingresando la URL de tu sitio web seguida de &#8220;\/wp-admin&#8221; (por ejemplo, &#8220;tusitioweb.com\/wp-admin&#8221;).<\/li>\n\n\n\n<li><strong>Instala el plugin de WooCommerce: <\/strong>Desde el panel de administraci\u00f3n de WordPress, haz clic en &#8220;Plugins&#8221; en el men\u00fa de la izquierda y luego en &#8220;Agregar nuevo&#8221;. En la barra de b\u00fasqueda, escribe &#8220;WooCommerce&#8221; y presiona &#8220;Enter&#8221;. Haz clic en &#8220;Instalar ahora&#8221; en el resultado de la b\u00fasqueda de WooCommerce y luego en &#8220;Activar&#8221; una vez que se haya instalado.<\/li>\n\n\n\n<li><strong>Configura WooCommerce: <\/strong>Una vez que hayas activado WooCommerce, se te dirigir\u00e1 al asistente de configuraci\u00f3n de WooCommerce. Aqu\u00ed deber\u00e1s completar algunos detalles de tu tienda, como tu ubicaci\u00f3n, moneda y unidad de medida. Tambi\u00e9n tendr\u00e1s la opci\u00f3n de configurar algunos ajustes avanzados, como impuestos y env\u00edos.<\/li>\n\n\n\n<li><strong>A\u00f1ade tus productos: <\/strong>Ahora que tienes WooCommerce instalado y configurado, puedes empezar a a\u00f1adir tus productos. Para ello, haz clic en &#8220;Productos&#8221; en el men\u00fa de la izquierda y luego en &#8220;A\u00f1adir nuevo&#8221;. Aqu\u00ed puedes a\u00f1adir el nombre, descripci\u00f3n, precio y otras caracter\u00edsticas de tus productos.<\/li>\n\n\n\n<li><strong>Configura tus m\u00e9todos de pago: <\/strong>Para empezar a recibir pagos de tus clientes, deber\u00e1s configurar tus m\u00e9todos de pago. WooCommerce viene integrado con algunos m\u00e9todos de pago populares, como PayPal y Stripe, pero tambi\u00e9n puedes instalar otros plugins de pago para tener m\u00e1s opciones.<\/li>\n<\/ol>\n\n\n\n<p>En conclusi\u00f3n, WooCommerce es una plataforma de comercio electr\u00f3nico altamente personalizable y escalable que te permitir\u00e1 vender tus productos en l\u00ednea de manera f\u00e1cil y segura. Adem\u00e1s, al ser una plataforma de c\u00f3digo abierto, ofrece una gran cantidad de opciones de personalizaci\u00f3n y una comunidad activa de desarrolladores. Si est\u00e1s buscando una soluci\u00f3n econ\u00f3mica y f\u00e1cil de usar para tu tienda en l\u00ednea, definitivamente deber\u00edas considerar WooCommerce. Si te interesa contar con la ayuda de un profesional, no dudes en <a href=\"https:\/\/sourcecode.mx\/contacto\/\">contactarnos<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Si est\u00e1s pensando en abrir una tienda en l\u00ednea, es probable que hayas o\u00eddo hablar de WooCommerce, una plataforma de comercio electr\u00f3nico popular que se ejecuta en WordPress. En este art\u00edculo, te explicaremos qu\u00e9 es WooCommerce y por qu\u00e9 deber\u00edas considerar utilizarlo para tu negocio en l\u00ednea. En pocas palabras, WooCommerce es un plugin de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3074,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[20],"class_list":["post-3071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-woocommerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.10 (Yoast SEO v24.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfQu\u00e9 es WooCommerce y por qu\u00e9 debo usarlo para mi eCommerce? - Source Code<\/title>\n<meta name=\"description\" content=\"WooCommerce es la herramientas m\u00e1s utilizada para tiendas en l\u00ednea. 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